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Replayfy AI is a built-in analyst that lives inside your dashboard. Ask it a question in plain language and it plans an investigation, reads your real session and analytics data, and answers with the evidence to back it up. It can also take work off your plate — build a Funnel or Cohort, watch an issue, or draft an alert — and it proactively surfaces what changed on your Overview before you think to ask. Every answer is grounded in your structured session data — events, funnels, releases, crashes, journeys — never in a black box, and never guessed from raw video. When an answer depends on a time range, Replayfy AI tells you which window it used.
Replayfy AI uses leading language models under the hood to plan and narrate. The reasoning is grounded in your workspace’s own data — the model never sees another customer’s sessions, and it only reports numbers it actually pulled.

Where to find it

Replayfy AI is reachable from every page of the dashboard at app.replayfy.app:
  • The Ask AI panel — a floating Ask AI button in the bottom-right corner. Click it and a chat panel springs open. It stays with you as you move between Recordings, Funnels, Users, and Settings, so you can ask about whatever you’re looking at.
  • The Ask bar on the Overview — a command box at the top of your Overview with rotating example questions. Start typing and press to ask.
  • “Investigate” actions — buttons scattered through the product (on a signal, a crash, a drop-off) open the panel pre-loaded with the right question.

How to ask

1

Open Ask AI

Click the Ask AI button in the bottom-right of any page, or use the Ask bar at the top of your Overview.
2

Ask in plain language

Type a real question — no query syntax, no filters to configure. Press to send. You can pick one of the suggested prompts to start.
3

Watch it investigate

Replayfy AI shows its plan and streams each step as it runs — “Investigating conversion…”, “Reading release 1.6.2…” — then writes the answer token by token. Expand the thinking row to see exactly which sources it read.
4

Follow the evidence

Answers come with citation chips. Click a session chip to jump straight into that recording, or a funnel chip to open the funnel. Use the suggested follow-up buttons to keep digging.
Good questions are specific and outcome-shaped. Try “Why did checkout conversion drop this week?”, “What’s hurting stability right now?”, “Compare iOS vs Android retention”, or “Which cohort recovered fastest?”

Grounded answers, not guesses

Replayfy AI is deliberately honest about what it knows:
Answers are grounded in your structured product data — tracked events, funnel steps, releases, crash groups, journeys and session metadata — not in the pixels of a replay. The richer your event tracking, the sharper the answers. See Track events.

Actions it can take for you

Beyond answering, Replayfy AI can do the work. Ask it to build something and it assembles the definition, shows you a preview, and creates it — stamped “Created with Replayfy AI” so your team can see where it came from.

Build a Funnel

“Build a funnel from Landing → Signup → Purchase” — it defines the steps and creates the funnel for you.

Create a Cohort

“Make a cohort of users who rage-tapped checkout on Android” — it translates the description into a real, saved cohort.

Watch an issue

“Alert me if crash-free rate drops below 99%” — it drafts the alert and can watch a specific issue for recurrence.

File it out

With an integration connected, it can draft a Linear or GitHub issue, or a Slack message, from what it found.

The confirmation gate

Anything that writes outside Replayfy — filing an issue, posting to a channel — pauses for your approval first. Replayfy AI shows you the full outgoing payload (the issue body, the exact Slack fields) and nothing is sent until you click Confirm.
Read-only questions run freely. Actions that create, update, delete, or send are previewed and require an explicit Confirm — Replayfy AI never writes or sends on your behalf without it.

It learns your workspace

When a question is ambiguous — “which checkout event do you mean?” — Replayfy AI asks, and remembers your answer so it never has to ask again. Admins can review, correct, or forget everything the AI has learned about the workspace, and every action it takes is written to an audit trail you can inspect.

Proactive intelligence on the Overview

You don’t have to ask first. When AI is on, your Overview leads with insights the AI generated by reading the same data you’d query:
An analyst-written lead at the top of the Overview — the single most important thing happening in your product right now, in prose, with a confidence chip and the supporting evidence. It’s regenerated as your data moves, never templated.
The ledger of what moved — conversion, stability, engagement and segment shifts, ranked by impact. With AI on, each signal gains a short analyst read on top of the raw numbers.
A rolled-up health read of the current window and a short watchlist of the things most likely to need your attention next — surfaced before they become incidents.
Prefer a purely deterministic dashboard? Toggle Replayfy AI off for the workspace and the Overview falls back to threshold-based cards with no generated narrative. The switch is instant and reversible.

AI credits & metering

Replayfy AI runs on credits. Every request — an Ask turn, a Storyline refresh, a set of Signals — consumes credits in proportion to the work it did. Credits are generous, round numbers rather than fractions of a cent:
  • ≈ 100,000 credits = $1. Every request is metered against this rate.
  • A monthly allowance is bundled with your plan — from a taster on Free up to millions of credits on higher tiers — sized so normal usage stays inside it.
  • Optional top-ups. If you run through the monthly allowance, buy more with a one-time Buy credits purchase; they stack on top of your bundled allowance.
You can see exactly where credits went. Settings → Billing shows credits used vs. included, credits remaining, and a per-surface breakdown — how much Ask consumed versus the proactive insights — plus a receipt for every top-up.
When a workspace runs out of credits, Replayfy AI pauses rather than billing you by surprise — it resumes when the allowance resets or you top up. Full plan allowances and pricing live in Workspaces & billing.

Who can use it

Viewers are invited to watch recordings, so the Ask panel isn’t offered to them.

What feeds better answers

Replayfy AI reasons over whatever your SDK sends. The more you identify users and track meaningful events, the more precise your answers about conversion, segments, and journeys become.
Once events flow in, ask “How is checkout_started converting this week?” — the AI will pull the numbers, state the window, and cite the sessions behind them.

Product analytics

Where Storyline, Signals, and the health read live.

Track events

Send the events that make AI answers precise.

Workspaces & billing

Plan allowances, credits, and top-ups.